Semalt: How & Why To Block Language Spam In Google Analytics And WordPress


It’s very irritating for WordPress and Google users to get spam traffic and fake views on their web pages. It takes a lot of time to create and activate filters, and most people don’t even know how to block unwanted traffic sources on the internet. Many of them are habitual of dealing with referral spam, as it is one of those things that have plagued our sites for months.

However, in the last few weeks, a couple of new techniques and strategies have been introduced to get rid of spam on the internet. Ivan Konovalov, a leading specialist from Semalt, has discussed them in this article. Before we get started, let’s talk a little about language spam.

Introduction to Language Spam

Referral spam means ruining your reputation and your site’s ranking in the search engine results. Language spam, on the other hand, is a technique used by spammers for promoting their own websites and social media profiles. Some of the examples of language spam are Reddit, lifehack, motherboard, and thenextweb. The spammers get their sites registered on these platforms and send fake views to your sites in a large number. They aim to destroy your site’s ranking and get themselves good ranks on the internet.

Block Language Spam

One of the main reasons for blocking language spam is that this can destroy your site’s ranking in the search engine results. Even when you have done white hat SEO and spend a lot of time on writing your articles, the language spam can trick you and destroy everything in no time. It may not be possible for anyone to filter them in the Google Analytics, and that’s why you should get rid of them or block them manually.

Blocking language spam in the Google Analytics

There are a few options to remember if you want to block language spam in the Google Analytics and WordPress. The easiest and most convenient way is to install a WordPress plugin. Alternatively, you can try the following:

#1. Create filters to block language spam

The first option is to build filters for blocking language spam in the Google Analytics. You can create plenty of filters based on your requirements and can exclude and modify the data. You can block the suspicious IP addresses to ensure your site’s safety on the internet. Another way is to create directories, subdirectories, and whitelist traffic sources, and block all of the unknown sources.

#2. Use advanced segments

You can easily block the language spam with the help of advanced segments. It is another amazing way to get rid of spam in the Google Analytics, but this option works only when you have some historical data to take care of. It is a safer option than creating filters and helps alter the data in your Google Analytics. You just have to deactivate everything and all the information sources you don’t have trust on. However, if you have been using separate filters for different IP addresses, you should create segments for all of them in the Admin section of your Google Analytics.

#3. Use third-party lists

Blocking the language spam with third-party lists is possible. That could be time-consuming, but the results are always great. You need to update your filters and segments on a regular basis to ensure that you receive the most accurate data on the internet.

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